Sunday, January 30, 2011

When Shelter Videos Go Viral: Kitty Midnight Madness!


"Looks like someone left the kitty making machine on overnight, and now we have a cat-astrophe on our hands!"

The Winnipeg Humane Society has come up with a bit of viral marketing genius for their latest adopt-a-cat campaign! Modeled after a late night commercial you'd expect to see for cars or furniture, the adorable spot is really aimed at moving out shelter cats. Pitchman Andy Hill, a real life furniture salesman of Kern Hill Furniture Co-op, also located in Winnipeg, implores shoppers to give these kitties a forever home. No matter what you're looking for - girl cats, boy cats, used-to-be boy cats, new models with that new kitten smell, cute cats, lazy cats to cover up the hole on your couch - they have it all, and more (including a one of a kind cat that looks like a pig!).

Unfortunately, the Midnight Madness event itself isn't real, but you can stop by the Humane Society during normal business hours to pick up your preferred model today (no trade-ins!).

Via Neatorama / Winnipeg Humane Society

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13 comments:

Princess Jasmine said...

What a brilliant marketing idea :)

Hannah and Lucy said...

We loved Andy Hill's patter - we were worried he thought he'd sold them all to us!!

Luscious Lucy said...

Wasn't that the best! I was ready to drive all the way from Virginia just to hit the sale of "get 5 free"!

The Island Cats said...

We bet that commercial will get lots of cats adopted!! Good job!!

Katnip Lounge said...

Now this will have folks barging down the doors!
Brilliant.

T said...

love!

Amin said...

Beautiful marketing idea.

Cat Chat With Caren And Cody said...

soooo cute!!! Love the "new kitty smell" and "lazy cat to cover the hole in the couch" MOL!! Brilliant!

Admiral Hestorb said...

I LOVE that! That is THE best there EVER was!!!!
I wonder if we will know how well it worked?

Maggie Mae said...

Tank yous SO much fur stoppin' by my blog today! I hopes you had fun at my pawty, puleeze come back and visit me again soon!

Woofs and Licks,
Maggie Mae

Brian said...

Now that is just plain old cute!

Mr Puddy said...

Cool Marketing Idea !

Pumpkinpuddy said...

Creative and clever. I hope it helped lots of kitties find homes. Mom's still giggling.

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