Wednesday, July 31, 2013

Adoptable Kitten Makes Headlines After Chicago Tribune Homepage Mistake

The Chicago Tribune made headlines of their own yesterday when an error on their homepage caused a curious site for several minutes:

While the image of a kitten along with the word "test" typed over and over looked like a sure sign of a feline takeover, Tribune Social Media and SEO Manager Amy Guth revealed to Gizmodo that a routine CMS test was the much more mundane reason for the gaffe.


The technical error was quickly spotted and resolved, but as it turns out, the story doesn't end there. The featured feline wasn't just a random stock photograph, but rather one of the adoptable animals featured in the paper's "Pets in need of homes" gallery

Guth tells Gizmodo, "This cat, Benton, is up for adoption, though I now understand he’s become a very popular fellow in the hours since the front page error. Perhaps our mistake will at least turn into Benton’s good fortune."

The tiny tabby was born around May 1, and is currently in the care of Feline Friends in Chicago:

This tiny little macho man likes to be petted, but he doesn't have time for lots of snuggling—he's a ladies' man. Benton spends a lot of his time playing with, protecting and grooming the girl cats under his guardian's care. But don't worry, this suave little fella doesn't neglect his own good looks; that lovely silver-striped fur is fabulous. Come give this kitten a closer look; he loves the attention.

If you or someone you know is interested in adopting this famous little fella, check out his Petfinder profile for more information.

Via Gizmodo / Petfinder



hello, maggie said...

We saw this story too and had a good wonderful to read the back story!

Annie & Maggie

meowmeowmans said...

We love this story. And how nice that Benton has benefited from all of this unplanned attention. :)

Kjelle Bus aka Charlie Rascal said...

It´s pawsome when an error get´s to be a good thing in the end :)

Sparkle said...

Best newspaper mistake ever!

Alyssa Whitt said...

"sure sign of a feline takeover"
I love it.

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