Thursday, November 15, 2012

Sanrio And Forever 21 Collaborate To Bring You Hello Kitty Forever

Hello Kitty at the Hello Kitty Forever launch in Shibuya, Japan on Nov 8

It's almost here! Sanrio has once again teamed up with Forever 21 this holiday season for an exclusive Hello Kitty Forever collection that's set to arrive in stores this Friday, November 16!

Hello Kitty meets Versace?

After last year's successful collaboration (so successful, in fact, I wasn't able to snag anything because it was already sold out), they upped the ante for an even more ambitious collection, that will mark the clothing retailers first foray into the home accessories market. Hello Kitty Forever, which launched last week at a Forever 21 store in Shibuya, Japan, will feature classic Sanrio characters including Hello Kitty, Chococat (holla!), Badtz-Maru, and more, and is fused with bold colors and pop prints to create a series of pieces for those striving to be on the cutting edge of feline fashion.

Hello Kitty Forever features over 110 different styles, ranging in price from $4.80 to $29.80. Selections include women’s apparel, lingerie, swim, shoes, handbags, jewelry (co-designed with Onch Movement), accessories, travel and home, so you can create the house of your dreams -- or of your significant other's nightmares.

I pieced together an array of pictures taken from press releases and Hello Kitty's Facebook page to get a better look at the collection, that's bold in terms of patterns and color, yet stylish and subtle in the placement of the iconic cat. Items will be available online and in-stores starting tomorrow, however based on the experience I had last year, I would encourage you to shop online if there's a specific piece that catches your (cat) fancy.

In-store images via Facebook (Hello Kitty)



Anonymous said...

the 16 is actually on a Friday not a Thursday ...

Catsparella said...

@Anon Oops, you're right! Fixed..thank you!

Rachel Shubin said...

I was going to send you a message today when I got the email about this from Forever 21 - but you were already on top of it! I'm going to check it out today at the mall :)

Rachel Shubin said...

I ran out to the mall to check the collection out! Everything was so cute. I resisted buying everything and I got the scarf!

Catsparella said...

@Rachel The F21 near me is being renovated, so their temporary location barely had anything :( I have to go scope out a better location!

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