Maru Picks Your Prize In Lucky Cube Promotion for UNIQLO

UNIQLO Lucky Cube with Maru

Having already conquered the whole of the internet, Maru has bigger fish to fry than low-budget cat videos. The online icon, whose has previously appeared in commercials for Fresh Step cat litter, is now purrfecting his hustle in an online promotion for Japanese fashion brand UNIQLO.

To celebrate the opening of their new San Francisco store, the retailer recruited the box-aholic to be the feline face of their interactive Lucky Cube giveaway. Unfortunately, Maru doesn't figure into any of the pawesome prizes, however his proclivity for climbing into square shaped objects makes him the ideal candidate for deciding whether you win UNIQLO clothing, a Blimp Ride, or a Mystery Prize (which in my case, ended up being a free track by singer-songwriter Goapele). Thanks, Maru!

Play Lucky Cube with Maru at uniqlo.com/luckycube, and redeem your prize at the UNIQLO Pop-Up Experience through Sept. 16 and starting Oct. 15 at the Union Square flagship store in SF.

Check out a bonus behind-the-scenes clip here!

Via BuzzFeed

Maru Picks Your Prize In Lucky Cube Promotion for UNIQLO

UNIQLO Goes Cat Crazy With Cheap & Chic Tees By Hello Kitty And Lulu Guinness

Hello Kitty UT Collection for UNIQLO

UNIQLO, the leading casual clothing retailer in Japan, has recently included some catty new additions to the UT Project, their limited-edition collection of t-shirts designed by renowned artists, designers, photographers, and more. Their current collection boasts an impressive array of pop cultural icons such as Andy Warhol and Barbie, but two collaborations in particular have us purring like the cat who got the cream.

The first offering is the ten piece Hello Kitty collection, which features artsy takes on the famous feline - from watercolor renderings, to her image made out of cake frosting. My very favorite design, however, is a cute-bordering-on-creepy portrait of two realistic white cats, clutching their very own Hello Kitty dolls (seen above).

British accessories designer Lulu Guinness (I wrote about her cat umbrellas, coin purses, and totes in a recent post for Catster) also has a black-cat heavy line of fashionable tees for the internationally known brand, that will have you asking "Jason Who?" after the whole Target debacle. My purrsonal pick is the all-over kitty print tees, that take a boring t-shirt from "blah" to "aww!"

While each piece rings up at just under 20 dollars, sadly, fans won't find the shirts available for sale online. While you can torture yourself by browsing both collections on the web, you'll have to hit one of Uniqlo's retail shops to pick up some unique cat fashions of your own.

Lulu Guinness UT Collection for UNIQLO

UNIQLO Goes Cat Crazy With Cheap & Chic Tees By Hello Kitty And Lulu Guinness